Microsoft is constant to draw individuals to its Xbox Recreation Go service. The “Netflix for video video games” service now has 18 million subscribers, up from the 15 million previously reported in September. Xbox Recreation Go is a subscription service that gives entry to a rising number of greater than 100 Xbox video games for $9.99 monthly.
Microsoft has been pushing Xbox Recreation Go for greater than a 12 months now, and it’s clear the corporate is heavily invested in its future. Bungie’s Future 2 title appeared on Xbox Recreation Go late final 12 months, and Management can be out there on the service for each Xbox and PC.
On an earnings name at present, Microsoft CEO Satya Nadella additionally revealed that Xbox Stay has greater than 100 million month-to-month energetic customers. Nadella additionally stated the launch of the Xbox Collection X and S was essentially the most profitable in Microsoft’s historical past, with “essentially the most gadgets ever offered in a launch month.”
Microsoft additionally seems to be centered on studio acquisitions to bolster the content material out there on Recreation Go. Microsoft’s ZeniMax Media acquisition, the mother or father firm of Doom and Fallout studio Bethesda Softworks, is an enormous deal that can increase Xbox Recreation Go sooner or later.
There have additionally been quite a lot of promotions designed to entice shoppers into Xbox Recreation Go. Microsoft repeatedly affords the primary month of the service for $1 and has been incentivizing Xbox Stay Gold prospects to modify over to Xbox Recreation Go Final, which incorporates the corporate’s new xCloud sport streaming characteristic. Xbox Recreation Go Final subscribers additionally now get a month of Disney Plus for free, alongside different advantages.
Controversially, Microsoft not too long ago deliberate to extend its Xbox Stay Gold price in a transfer that was broadly interpreted as an effort to push people into Xbox Game Pass. Microsoft was quick to reverse its decision, and Xbox Stay Gold costs will stay the identical for now. Free-to-play video games may even not require an Xbox Stay Gold subscription.